Coca-Cola’s Multicultural Super Bowl Ad


First I want to say how disappointed I was with the Super Bowl ads this year, they sucked.  There were only two, maybe three, that I found really good.  And as a fan of a team that wasn’t playing in the Super Bowl, what I looked forward to most was the awesome commercials that are usually aired.  This year, they missed the mark.

But here are the ones that I thought were pretty damn funny:

Radio Shack:   The 80’s called and they want their store back. Ok, that’s funny shit. And the 80’s actors and character cameos were great.

Dannon Oikos Greek Yogurt:   Really what can I say here that isn’t obvious? Full House back together again. And you can’t forget the sexual innuendo. She wasn’t good for us anyway. LOL

Budweiser “Puppy Love”:   And of course there is the token Budweiser commercial that pulls at your heart strings. There is always that one that makes me feel all warm and fuzzy inside. And what better to pair up with those amazing Clydesdale’s than cute puppies? Need I say more?

Audi “Doberhuahua”:   Omg seriously, this one had me almost wetting myself.  I fucking want a Doberhuahua!!!!!  Maybe it’s just me but this had me LMAO, for real.

Now on to the Coca Cola ad that seems to be sparking great controversy.  If you haven’t seen it yet, check it out.

As I was watching it my first thought was what a beautiful commercial, then the “why isn’t it all in English” admittedly popped in my head.  But then I thought of what they were trying to do here, and I get it.

The commercial doesn’t offend me but the discussions that followed do.  What offends me most is how people turn it into a political issue.  Here are some of the comments I’ve seen out there on social media this morning:

  • “Who knew that conservatives would hate an ad featuring a patriotic hymn performed in multiple languages?”
  • “Is there anything that does not anger conservatives, besides children being shot by psychotics?”
  • “As the ad was airing, I turned to my friend and said, ‘trash life Republicans are going to be really pissed off about this’.”
  • “Much ado about nothing. Just shows how thin skinned Conservatives are, despite their ability to throw insults at others.”
  • “Who gives a rat’s ass about what the right wing thinks. They really think they have the copyright on what it means to be american. Idiots.”
  • “Do we need any further discussion, or can we finally just call the Republican Party exactly what it is?”

Seriously?  Why does is always have to be about politics?  Why the nasty name calling?  Why the Conservative bashing?  And I’m sure there was bashing on both sides, I’m just showing you the majority of what I’ve seen today.

Why can’t it just be about down right PATRIOTISM?????

For the record, I am not a Conservative but I am very proud of my country and I am extremely Patriotic.  I am all for change and I am all for others coming to our country and wanting to be a part of it.  But I also think that if you want to come to our country and become a part of it, then you should become a part of it.  If I was to move to another country, I would learn the language, embrace the culture, contribute to society and not become a burden to society.  I would not expect them to take care of me or to conform to me.

But I digress.

In the end, I ‘m not offended by the commercial but I am completely offended how this country turns everything into a political issue.  I don’t care what others think to the point of spewing hate and calling a group of people such horrible names, so I guess I don’t understand people who do.

Who cares who liked the commercial and who didn’t?


2 thoughts on “Coca-Cola’s Multicultural Super Bowl Ad

  1. This is a well written post. It seems these days there is an awfully thin line between commercialism and politicism, being a patriot and being a wee bit xenophobic and of course reality and fantasy. Who really does care if the commercials sucked? Well, the advertisers should have a financial vested interest in their commercials success…you’d think.. But, that does not explain why the ads have become so blaise and predictable. The humor at times is a hackneyed one sure to get some type of audience response…positive or negative.

    Cultural immersion should not be translated as personal absorption into a new social structure. A person should totally adopt his new country and strive to align his/her goals for success with his new country’s goals for success. To merely become a financial burden on one’s new country is immoral. But sometimes that’s how the game is played…politicaly speaking..

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